09 April 2009

Galaxy to go green
As Easter approaches and the Western world goes mad for chocolate, confectionary giant Mars has announced it is working with the Rainforest Alliance to secure ethically-sourced cocoa for its chocolate production on an unprecedented scale.

While chocolate for ethical consumers has been available for several years, this is the first time that such a major player has publically committed to taking major steps towards sustainable procurement.

Mars has said it aims to buy enough Rainforest Alliance certified cocoa to produce all of its Galaxy chocolate bars by early 2010 and will purchase all its cocoa from certified sources by 2020.

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